We settled back into life, and I went back to my day job, but from then on I gave up the majority of my leisure time to work on YouTube.

It was an electric interview of Gary talking about how to “cash in on your passion” from his new book CRUSH IT! Twenty years ago, if you wanted to get discovered as an actress, you’d maybe need to move to Hollywood. I came across the book excerpt while browsing for indie books and I genuinely hope that this novel went through several rigorous rounds of sensitivity readers. So I took your advice of marketing through social and held a free wine and paint class for my alma mater, Montclair State. This funny, big-hearted romantic comedy about a teen doing their best to fit in shows readers that sometimes finding yourself can be quite complicated!

Fast forward to now, and he's continued to use that same business savvy, along with his brother, to build VaynerMedia, a new breed of agency that helps Fortune 500 companies like GE, PepsiCo, Hasbro and the New York Jets find their social media voices and build their digital brands. Something he said made me realize how stupid I’m being for not taking advantage of the current time we’re living in:(This isn’t a direct quote word for word) Gary said, we’re living in a time where it is SO EASY to start a business/become an entrepeneur bc of our current technology and social media.

Jennifer’s mum insists that she do things differently, so gone are her jeans, T-shirts, skateboard and short hair.Now Gary explains why that's even more true today, offering his perspective on what has changed in the last nine years and what principles remain timeless.