JVC Fire TV Edition 55'' Smart 4K Ultra HD HDR LED TV

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Images look soft, smeary and lacking in detail, and this combines with the poor motion handling to make for some very unimpressive results. You should take the card you paid with, and proof of name and address details with you when you go to collect (driving license/house bill/bank statement). Games suffer particularly badly, and while fast-moving games in 4K don’t look too bad, dropping the resolution to 1080p results in a smeary-looking mess. As a result, wall-mounting it above eye-level is a no-no, and you’ll want to be seated directly in front wherever possible, which may be awkward in many living rooms.

You love Alexa If you rely on Alexa in your day-to-day life, you’ll appreciate the voice assistance button on the remote, as well as the ability to control your smart home and access Alexa Skills right from your TV. Pay particular attention to the note…“If the “ARC” settings have been changed, always reset the power to connected devices after the change.

The JVC’s modest backlighting means that it does struggle with HDR content in brighter rooms, and here the Dolby Vision Bright profile lends a helping hand to make sure things don’t end up looking too dim, even if shadow detail does end up looking washed out in the process.

It serves up a decent amount of brightness, enough to remain watchable even in brighter rooms, but it’s disappointing to find that the backlighting isn’t very even. Dynamic’ HDR formats such as Dolby Vision are capable of adapting to the limitations of low-end 4K TVs, whereas ‘static’ HDR formats such as HLG and HDR10 rely more heavily on a TV’s natural talents. If, however, you prefer voice control, then you can hold the microphone button on the top of the remote and chat to Alexa. That's why I suspect the TV AUdio source is the one that needs to be selected if there's ans active ARC signal.You’ll see recommendations from Prime Video, Netflix, Disney , and Apple TV – and that’s just the tip of the iceberg. It’s a shame, then, that Dolby Vision content in the Disney+ app suffered from some horrible juddering during our testing. This 43in model struggled to get bright enough to remain watchable in brighter rooms, and with no support for dynamic HDR formats and a sub-par backlight, HDR content was unwatchably dim.